Good and Healthy Life
| Business Location: | Township |
| Province | Limpopo |
| Branch: | Sekhukhune |
| Business Start Date: | 2021-12-08 |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Good and Healthy Life produces the following spice and herbal products:
• Balanced Tea
• Cayenne Tea
• Mediterranean Herbs
• Cinnamon Tea
• Turmeric Tea
• Ginger
• Ginger Tea
Benefits
These products offer numerous health benefits, including:
• Balancing blood sugar levels
• Easing menstrual cramps
• Supporting blood circulation
• Improving digestion
• Alleviating fatigue
Challenges/Needs:
Despite positive feedback from customers, several production and operational challenges remain, including:
• Manual production processes, leading to reduced output
• Unprofessional production setup
• Inability to supply retail stores due to limited production output
• Delays in making samples available
• Untested products resulting in poor sales
• Challenges in running large-scale promotions
• Limitations in cold storage impacting mass production
• Overall, these challenges hinder progress toward stated goals
Intervention Insights and Results
Intervention Details:
Through the SEDFA Asset Assist Programme, Good and Healthy Life secured machinery valued at R 198 605.00. Additional interventions included:
• Product testing assistance from Sedfa Sekhukhune and Sedfa national office.
• Completion of the SABS testing process, making products ready for the retail market.
• Mentorship support to improve operational efficiency, financial management, and long-term contract strategies.
• Referral to NYDA for product packaging assistance valued at R50,000.
• Various training sessions, including ISO quality management system and inventory management.
• Product testing assistance from Sedfa Sekhukhune and Sedfa national office.
• Completion of the SABS testing process, making products ready for the retail market.
• Mentorship support to improve operational efficiency, financial management, and long-term contract strategies.
• Referral to NYDA for product packaging assistance valued at R50,000.
• Various training sessions, including ISO quality management system and inventory management.
Outcome Details:
The interventions provided by SEDFA led to substantial business growth and market expansion:
• Turnover increased by R360,000 to R396,000.
• Operating expenditure decreased by R5,220.
• Employment levels remained stable with two full-time staff.
• Operational capacity increased from approximately 10 items per day to 100.
• Enhanced packaging materials attracted more attention to products, increasing the sales conversion rate by 40%.
Overall, the combination of SEDFA's interventions strengthened operational efficiency, improved profitability, enhanced goodwill towards the business, and opened doors for new market opportunities and partnerships.
• Turnover increased by R360,000 to R396,000.
• Operating expenditure decreased by R5,220.
• Employment levels remained stable with two full-time staff.
• Operational capacity increased from approximately 10 items per day to 100.
• Enhanced packaging materials attracted more attention to products, increasing the sales conversion rate by 40%.
Overall, the combination of SEDFA's interventions strengthened operational efficiency, improved profitability, enhanced goodwill towards the business, and opened doors for new market opportunities and partnerships.
Client Feedback
Client Comments:
"I strongly recommend that entrepreneurs apply for this business support, as it truly is a game changer. Acquiring assets significantly strengthens a business against tough competition and a challenging economic environment. I urge entrepreneurs to be patient with SEDFA; while the process may seem slow, it will ultimately pay off."
