De Oude Kraal Country Estate

Business Location: Rural
Province Free State
Branch: Xhariep
Business Start Date:
Busniess Type:

Business Dynamics and Challenges

Business Activities: Spa Accommodation Dining Other activities: Horse-riding, Children, hand-led, Sundowner drive, Clay-pigeon shooting, 22 shooting, Mountain biking trails, Eco farm run, Bird-watching, Hiking trails, Sheep farm tour on “trekker en wa, Sheep farm tour with bakkie, and others.
Challenges/Needs: When the business approached Sedfa it needed assistance with training for its employees and signage board. The tourism board signage on the N1 road only showed the business as an accommodation establishment.

Intervention Insights and Results

Intervention Details: Critical Planning Exercise assessment was conducted on the business and Sedfa intervened as
follows:
• Trainings- The business was assisted with food safety training, in
collaboration with the Environmental Health Practitioners (EHP) of Xhariep
District Municipality.
• Signage- The business was assisted with signage board installed by the N1 road.
Outcome Details: • Turnover increased from R15 988 237 to R17 463 598. That is 9% increase in turnover
• Net profit increased from R861 385 to R6 397 398. That is 643% increase in profits.
• The business has sustained 38 jobs.
• It created 11 new jobs

Client Feedback

Client Comments: Thank you Sedfa.
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