Kroonstad Petfood and Accessories (Pty) Ltd
| Business Location: | Peri Urban |
| Province | Free State |
| Branch: | Fezile Dabi |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
The business specializes in the sale of animal food and accessories. This includes pet food for dogs, cats, birds, small animals, snakes, and fish. It also offers animal welfare products such as tick and flea treatments, shampoos, and dewormers, as well as accessories like leashes, collars, toys, and cages
Challenges/Needs:
The challenges/needs of Kroonstad Petfood and Accessories (Pty) Ltd (Pty) Ltd
Packaging Materials
Branding
Access to funding
QMS
Intervention Insights and Results
Intervention Details:
The business owner approached Sedfa to request assistance with packaging and branding materials to address challenges related to packaging, market access, and funding. Sedfa was able to support the client by providing branding and packaging materials that helped attract customers, increase awareness, and enhance the professional image of the business
Outcome Details:
Through the implementation of Sedfa’s interventions—including packaging and branding, signage, and promotional materials—alongside the belief and commitment of Kroonstad Petfood and Accessories (Pty) Ltd, the business was able to attract more customers and increase its income. Annual revenue rose from R779,896 to R1,559,796.
Client Feedback
Client Comments:
‘Sedfa initiatives always creates good impact in the support of SMMEs, thank you very much for everything we aspire to be a household name.’
