IMZU Transport & Logistic (Pty) Ltd

Business Location:	Township
Province
Branch:	City of Cape Town
Business Start Date:
Busniess Type:

Business Dynamics and Challenges

Business Activities: Imzu Transport & Logistic (Pty) Ltd t/a Imzu Tours is owned by Mzukisi Lembeni known to many as Mzu. The Khayelitsha based business offers transformative experiences that immerse travellers in the heart of Cape Town's townships, fostering cultural understanding, community engagement, and support for local initiatives. Since 2011, Imzu Tours has operated more than 10 000 township tours and connected thousands with Cape Town’s township communities enriching the lives of tourists, and by their presence, the material lives of the locals, because Mzukisi, believes in ‘sharing the love’. The business makes use of well-trained Tour Guides around Cape Town when they receive many requests. With more than 13 years’ experience in the industry, Mr Mzukisi Lembeni has created a relationship with Cape Town Tourism.

Challenges/Needs: Lack of corporate identity in a form of marketing material and website, which curtailed access to more markets.

Intervention Insights and Results

Intervention Details: Marketing Material and Website development.

Outcome Details: • Revenue increase from R 128 068 to R 287 320, an increase of 124,35%, and
• Employment increase by 6 from 1 to 7 staff members.

Client Feedback

Client Comments: “The interventions assisted us to connect with hotels, bed and breakfast, tourist attractions, travel
agents around Cape Town and all over the world. Currently, Imzu Tours managed to display the
brochures more than 300 places around Western Cape. We are making more sales to grow the
business. The website makes it easy for our business to secure customers all over the world because
of online reviews and access to online payments. Thank you so much for supporting in our company.
Please feel free to visit our website www.imzutours.co.za”