Elegent Interiors & Projects
| Business Location: | Urban |
| Province | North West |
| Branch: | Bojanala West |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
The business specializes in crafting high-quality, bespoke furniture pieces that transform and elevate living and working spaces.
Challenges/Needs:
• Lack of a Comprehensive Business Plan
• Limited Access to Funding
• Inadequate Exposure and Networking Opportunities
• Insufficient Pitch Preparation
• Limited Business and Entrepreneurship Skills
• Operational Inefficiencies
• Low Initial Turnover
Intervention Insights and Results
Intervention Details:
Business Plan Development:
In March 2024, Sedfa developed a business plan for Elegant Interiors and Designs. This plan was crucial for facilitating access to funding from the National Empowerment Fund (NEF).
Exhibition at NorthWest Mega Expo:
In February 2024, Sedfa booked an exhibition stall for Elegant Interiors and Designs at the prestigious NorthWest Mega Expo held at the Rustenburg showgrounds. This platform provided the business with significant exposure and networking opportunities.
Provincial Pitch for Funding Competition:
Sedfa supported the client in preparing for the Provincial Pitch for Funding competition for the financial year 2023/2024. Their outstanding performance earned them the position of Provincial 1st runner-up, qualifying them for the National Pitch for Funding competition. Lenah won a prize of R3500.
National Pitch for Funding Competition:
As a result of participating in the Nationals, Elegant Interiors and Designs secured R50,000 worth of business machinery and equipment, a crucial milestone for the business.
Entrepreneurship Skills Short Course:
Furthermore, through Sedfa’s intervention the client received a Naledi Ring Rollers bursary in 2023/2024 for an Entrepreneurship Skills short course through North West University, enhancing their business acumen.
Asset Assist Support
In 2024/2025, Sedfa provided Elegant Designs with Asset Assist valued at R250 000. This enabled the business to purchase a board-edging machine, which improved production quality, efficiency and overall output.
Promotional Material Support
During the 2024/2025 financial year, Sedfa equipped Elegant Designs with promotional material to strengthen its visibility and positioning in the market. This support helped the business present a more professional image and attract new customers.
In March 2024, Sedfa developed a business plan for Elegant Interiors and Designs. This plan was crucial for facilitating access to funding from the National Empowerment Fund (NEF).
Exhibition at NorthWest Mega Expo:
In February 2024, Sedfa booked an exhibition stall for Elegant Interiors and Designs at the prestigious NorthWest Mega Expo held at the Rustenburg showgrounds. This platform provided the business with significant exposure and networking opportunities.
Provincial Pitch for Funding Competition:
Sedfa supported the client in preparing for the Provincial Pitch for Funding competition for the financial year 2023/2024. Their outstanding performance earned them the position of Provincial 1st runner-up, qualifying them for the National Pitch for Funding competition. Lenah won a prize of R3500.
National Pitch for Funding Competition:
As a result of participating in the Nationals, Elegant Interiors and Designs secured R50,000 worth of business machinery and equipment, a crucial milestone for the business.
Entrepreneurship Skills Short Course:
Furthermore, through Sedfa’s intervention the client received a Naledi Ring Rollers bursary in 2023/2024 for an Entrepreneurship Skills short course through North West University, enhancing their business acumen.
Asset Assist Support
In 2024/2025, Sedfa provided Elegant Designs with Asset Assist valued at R250 000. This enabled the business to purchase a board-edging machine, which improved production quality, efficiency and overall output.
Promotional Material Support
During the 2024/2025 financial year, Sedfa equipped Elegant Designs with promotional material to strengthen its visibility and positioning in the market. This support helped the business present a more professional image and attract new customers.
Outcome Details:
The interventions and support from Sedfa had a transformative impact on Elegant Interiors and Designs. They successfully secured funding amounting to R50,000 for machinery and equipment. Additionally, the business experienced a remarkable increase in turnover, growing from R187,990 in August 2023 to an impressive R805,682.96 current turnover, a total increase of 77%. The business has maintained the number of employees.
Elegant Designs has since secured a new premises to accommodate its expansion into in-house furniture manufacturing. This move reflects the business’s growth and the increased production capacity made possible through earlier Sedfa support.
Elegant Interiors and Designs' success story is a testament to the power of targeted support and strategic interventions. With Sedfa's assistance, the business has not only overcome its initial challenges but is now on a trajectory of sustained growth and success.
Elegant Designs has since secured a new premises to accommodate its expansion into in-house furniture manufacturing. This move reflects the business’s growth and the increased production capacity made possible through earlier Sedfa support.
Elegant Interiors and Designs' success story is a testament to the power of targeted support and strategic interventions. With Sedfa's assistance, the business has not only overcome its initial challenges but is now on a trajectory of sustained growth and success.
Client Feedback
Client Comments:
Thanks to the incredible support from SEDFA, I’ve been able to take my business to the next level. Their guidance and belief in my vision have made a real difference. I’m truly grateful!"
