Alwin General Trading
| Business Location: | Rural area - Villages |
| Province | Limpopo |
| Branch: | Vhembe |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
The business specializes in producing Moringa capsules, Moringa powder, moringa tea, Moringa oil, Hibiscus Tea, and other processing
Challenges/Needs:
When the business approached Sedfa for assistance, it was faced with the following challenges:
•It was not clear as to what the owner wanted to do.
•The owner was using a manual system to package products.
•There were no clear and formal markets for the products.
•The products were not tested.
•There were no proper marketing and packaging materials.
•The owner didn't know much about the business.
•Business records were not properly kept.
•The business was using basic equipment for production
Intervention Insights and Results
Intervention Details:
Alwin General Trading received assistance through different interventions since visiting Sedfa. These include the following:
•Concept Plan to outline what the business would be Focusing on.
•Product testing to determine what each product contains.
•Website development to market the business and meet potential clients
•Packaging materials to provide an appeal for the products.
•Marketing materials to improve visibility.
•Trade exhibitions to access both national and international markets.
•Different training to build capacity. These include basic business skills, pre-exhibition and export orientation.
•Accounting system to help in improving recordings
•Concept Plan to outline what the business would be Focusing on.
•Product testing to determine what each product contains.
•Website development to market the business and meet potential clients
•Packaging materials to provide an appeal for the products.
•Marketing materials to improve visibility.
•Trade exhibitions to access both national and international markets.
•Different training to build capacity. These include basic business skills, pre-exhibition and export orientation.
•Accounting system to help in improving recordings
Outcome Details:
The business has realized the following:
•The business has a document that directs what need to be done.
•The business has attracted more customers and distributors.
•The products are now more presentable and attractive.
•The business has received a grant from the Sedfa Asset Assist program amounting to R250 000 that was used to buy operational equipment and strong room
•The production process is now automated
•Processing is now done in-house. Previously Moringa oil was outsourced, and other processes were done manually which had a risk of food contamination.
•The production capacity of each product has increased, e.g. 500 tea bags per 10 hours to 500 tea bags per hour
•Production lead time has improved from 7 days to 18 hours
•The client has participated in the Presidential MSME awards and won local, and provincial awards. He became national runner-up in the category of Rural based Business of the Year.
•The client has acquired a delivery vehicle worth R145 000
•The number of employees has increased from 05 to 07 (including 2 students from TVET College).
•Annual Turnover increased form R343 739 to R496 160
•The business has a document that directs what need to be done.
•The business has attracted more customers and distributors.
•The products are now more presentable and attractive.
•The business has received a grant from the Sedfa Asset Assist program amounting to R250 000 that was used to buy operational equipment and strong room
•The production process is now automated
•Processing is now done in-house. Previously Moringa oil was outsourced, and other processes were done manually which had a risk of food contamination.
•The production capacity of each product has increased, e.g. 500 tea bags per 10 hours to 500 tea bags per hour
•Production lead time has improved from 7 days to 18 hours
•The client has participated in the Presidential MSME awards and won local, and provincial awards. He became national runner-up in the category of Rural based Business of the Year.
•The client has acquired a delivery vehicle worth R145 000
•The number of employees has increased from 05 to 07 (including 2 students from TVET College).
•Annual Turnover increased form R343 739 to R496 160
Client Feedback
Client Comments:
“Thank you Sedfa, I am very grateful for all that you have done for my business.”
