Jo's Creation

Business Location: Rural
Province Eastern Cape
Branch: Nelson Mandela Bay
Business Start Date:
Busniess Type: Company

Business Dynamics and Challenges

Business Activities: Clothing Design & Manufacturing
Challenges/Needs:  The owner needed assistance with the development of a Business Plan to present to possible funders.  She needed to kickstart her business again after not being able to trade for a while.  She also needed assistance with access to local markets in the form of exhibitions and marketing material.  She wanted more brand exposure and assistance to increase her target audience.

Intervention Insights and Results

Intervention Details: The owner approached Sedfa Nelson Mandela Bay Branch. After an assessment was conducted, the business gaps were identified, and the following improvement interventions were implemented.
 The owner was assisted with the development of a business plan which she uses to present to potential funders.
 She was assisted to attend the Expose’ Fashion Exhibition in Cape Town in December 2025.
 She was also assisted with the development of marketing material.
Outcome Details:  The business obtained funding to the value of R15 000.
 The owner attended a fashion exhibition in Cape Town enabling her to showcase her brand to, and access a larger target market.
 Sales increased by more than 100% from R 0 (not operating in the previous financial year) to R 55 680 in the current year.
 Employment increased by 200%, from one (owner only) to three people in total.

Client Feedback

Client Comments: “I am truly grateful to Sedfa for the support and opportunities provided. From accommodation to branding assistance and the platform to showcase my business in Cape Town. This support has played a meaningful role in the growth of my business and has enabled me to create employment opportunities. A special thanks to Lizle for her consistent guidance, encouragement, and belief in my journey.”
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