Silu M Pty

Business Location: Rural & Township
Province Eastern Cape
Branch: OR Tambo
Business Start Date:
Busniess Type: Sole Proprietor

Business Dynamics and Challenges

Business Activities: A fully equipped bakery, offering a range of artisan breads, pastries, and freshly baked goods. An African food restaurant
Challenges/Needs: the business currently faced a critical need for professional marketing materials to enhance brand recognition and market visibility. As the company expanded its offerings

Intervention Insights and Results

Intervention Details: Effective marketing materials played a key role in reaching new customers,
increasing awareness across targeted markets, and positioning Silu M as a competitive and
recognizable brand in the fresh produce and food service sectors. Sefa provided marketing assistance
to boost their visibility and expand their customer base
Outcome Details: The business has seen a significant increase in turnover, and employment has grown from 5 to 10
employees. We're excited to see this thriving youth business continue to flourish!
Sales growth: Sales increased significantly, from R200,000 to R900, 000 within six months,
demonstrating the business's growing success and potential. This represents 77% of growth

Client Feedback

Client Comments: “With SEDFA OR Tambo's support, Silu M Pty Ltd is poised for continued growth and success”.
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