The Artisan

Business Location: Rural area - Farms
Province Western Cape
Branch: City of Cape Town
Business Start Date:
Busniess Type: Company

Business Dynamics and Challenges

Business Activities: The business is located on a Small Holding, Erf 65 Skool Street, Kylemore, Stellenbosch
Challenges/Needs: CHALLENGES The following challenge was identified: • Lack of brand exposure in the market.

Intervention Insights and Results

Intervention Details: INTERVENTION / SOLUTION
The client approached the Seda City of Cape Town Branch for assistance and was introduced to a Business Advisor, who conducted an Export Readiness Assessment Tool (ERAT) diagnostic assessment to facilitate the process of market access for the client. ERAT is a tool that determines export readiness of the business.
The following intervention was implemented:
Facilitated attendance of Decorex Cape Town 2025 that took place at the Cape Town International Convention Centre from the 5th to the 8th June 2025.
Outcome Details: OUTCOME/ RESULTS
The following outcomes were achieved:

· Turnover increased from R 167 292 to R 261 234, an increase of 56.15%, and
· ·Employees increased by 1 from 2 to 3 staff members.


Client Feedback

Client Comments: QUOTE/ SMME’s comment
" Thanks to SEDFA, we had the opportunity to participate in the 2025 Decorex trade show, which allowed us to sell products from our exhibition stand. The show enabled us to connect with a wide range of buyers, two of whom have since become regular clients. We were also introduced to several designers with whom we are currently in discussions regarding future collaborative designs. Decorex proved to be a valuable platform for maintaining industry connections and consistently showcasing our brand. Thank you Tanger for this opportunity”.
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