BRAVE BOYS AUTO
| Business Location: | Township |
| Province | Gauteng |
| Branch: | Seda Ekurhuleni Branch |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Automotive
Challenges/Needs:
Before receiving support, Brave Boys faced the following key challenges:
• Restricted market access, as the business relied heavily on informal sales channels.
• Low brand awareness, limiting customer reach and sales growth.
• Difficulty accessing pop-up markets and exhibitions, which are key platforms for direct
sales and networking
Intervention Insights and Results
Intervention Details:
Access to market
Branding
Branding
Outcome Details:
Brand positioning guidance, helping the business attract larger market and corporate
clients.
• Sales strategy improvement, enabling the business to showcase their services effectively at
pop-up markets and industry exhibitions
clients.
• Sales strategy improvement, enabling the business to showcase their services effectively at
pop-up markets and industry exhibitions
Client Feedback
Client Comments:
Outcomes/Results
The intervention had a significant impact on Sibusiso Vilakazi’s growth and market reach:
• Turnover increased from R1 235 700 to R2 596 700, reflecting a R1 361 000 revenue boost.
• Net profit improved from R133 623 to R550 000, indicating stronger financial sustainability.
• Employment grew from 2 to 7 employees, creating five new jobs within the local
community.
• Expenses rose from R 428 753 to R 1 122 700 due to increased production and marketing
efforts.
• Enhanced brand awareness resulted in new customer acquisitions, leading to higher sales
volumes and new business opportunities.
The intervention had a significant impact on Sibusiso Vilakazi’s growth and market reach:
• Turnover increased from R1 235 700 to R2 596 700, reflecting a R1 361 000 revenue boost.
• Net profit improved from R133 623 to R550 000, indicating stronger financial sustainability.
• Employment grew from 2 to 7 employees, creating five new jobs within the local
community.
• Expenses rose from R 428 753 to R 1 122 700 due to increased production and marketing
efforts.
• Enhanced brand awareness resulted in new customer acquisitions, leading to higher sales
volumes and new business opportunities.
