Thabseki 247
| Business Location: | Rural area - Villages |
| Province | Eastern Cape |
| Branch: | Amathole |
| Business Start Date: | 2023-03-02 |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
The bakery specializes in producing a variety of baked goods, with bread, rolls, cakes, and biscuits as its top-selling products.
Challenges/Needs:
- Lack of equipment and working capital to establish the bakery at a commercial scale.
- Limited market visibility and weak brand identity due to the absence of professional signage, packaging, and marketing material.
- Growing customer demand requiring improved equipment and a consistent supply of baking inputs.
Intervention Insights and Results
Intervention Details:
• The business was advised on available funding opportunities with relevant entities.
• A funding application was facilitated through the Sedfa Asset Assist Programme.
• The client was also referred to the ECDC for further funding support.
• Additional assistance was provided with branding development, signage installation, and marketing collateral to improve market presence.
• A funding application was facilitated through the Sedfa Asset Assist Programme.
• The client was also referred to the ECDC for further funding support.
• Additional assistance was provided with branding development, signage installation, and marketing collateral to improve market presence.
Outcome Details:
• SEDFA approved Asset Assist funding of R148 865.20 for the purchase of equipment.
• client was supported with branding development, signage installation, and marketing collateral to increase market presence.
• Jobs increased from 3 to 7 employees, boosting employment.
• The client also received stock funding from the WRSeta programme
• client was supported with branding development, signage installation, and marketing collateral to increase market presence.
• Jobs increased from 3 to 7 employees, boosting employment.
• The client also received stock funding from the WRSeta programme
Client Feedback
Client Comments:
Grateful for Seda services.
