Konkos Purfume
| Business Location: | Township |
| Province | North West |
| Branch: | Dr Kenneth Kaunda |
| Business Start Date: | 2021-01-02 |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Manufacturing of high-quality perfumes both for men and women
Challenges/Needs:
• Lack of business acumen and management skills
• Limited access to funding opportunities
• Limited access to wider markets and growth platforms
• Inadequate marketing and branding materials to position the products
• Limited exposure to trade exhibitions and networking opportunities
Intervention Insights and Results
Intervention Details:
• Training on Export Orientation, Empretec, Business Management Skills, Business Start-up, Digital Marketing, and Financial Literacy
• Access to the Asset Assist Programme
• Support in participating at trade exhibitions
• Development of marketing materials to enhance brand visibility
• Access to the Asset Assist Programme
• Support in participating at trade exhibitions
• Development of marketing materials to enhance brand visibility
Outcome Details:
• Received Asset Assist grant funding of R180 000
• Sales increased from R60 000.00 to R219 777.00
• Net profit grew significantly from R11 720.00 to R122 192.00
• Sustained one job and created an additional job
• Sales increased from R60 000.00 to R219 777.00
• Net profit grew significantly from R11 720.00 to R122 192.00
• Sustained one job and created an additional job
Client Feedback
Client Comments:
Thabang Monnanyana expressed his gratitude, saying:
“I am truly grateful to Sedfa for believing in my vision and walking this journey with me. The training, funding, and exposure I received transformed my business and gave me the confidence to compete in bigger markets. Today, Konkos Perfume is not just a dream, but a growing reality.”
“I am truly grateful to Sedfa for believing in my vision and walking this journey with me. The training, funding, and exposure I received transformed my business and gave me the confidence to compete in bigger markets. Today, Konkos Perfume is not just a dream, but a growing reality.”
