Raath Creations

Business Location: Township
Province Gauteng
Branch: Seda Tshwane Branch
Business Start Date:
Busniess Type: Company

Business Dynamics and Challenges

Business Activities: Tattoos, Tattoo corrections, Tattoo removal, Body piercings and Body modifications
Challenges/Needs: Limited digital presence despite the artist’s skill, the business needed a professional online platform to reach more clients. Insufficient marketing tools—without physical promotional materials, brand visibility was low.

Intervention Insights and Results

Intervention Details: When Ta2 Tattoo visited SEDFA seeking growth support, the Business Advisor conducted an
improvement assessment. The identified needs included improving digital presence and
obtaining marketing materials.

SEDFA actioned the following:

❖ Website Development: SEDFA helped facilitate the creation of a polished, userfriendly
website to showcase services, display portfolio shots, and enable online
appointments.

❖ Promotional Materials: SEDFA supported the production of two branded pull-up
banners to be used at events or in the studio, boosting physical visibility and
professionalism.
Outcome Details: ❖ After these interventions, notable improvements were observed:
❖ Turnover Increase: Revenue grew from R330,000 to R402,600—a 21.8% increase.
❖ Staff Expansion: Employment rose from 1 to 3—creating 2 new job opportunities.
❖ Enhanced Visibility: The website and banners raised brand awareness, enabling Ta2 Tattoo
to attract more clientele and present a more trustworthy image.

Client Feedback

Client Comments: Thank You.
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