NEOSKILL EDUCATION PTY LTD

Business Location: Township
Province KwaZulu-Natal
Branch: Harry Gwala
Business Start Date:
Busniess Type: Company

Business Dynamics and Challenges

Business Activities: The business manufactures clothing for both women and me apparel.Ms Neo also is a registered with Education Training and Development Practices (ETDP) Seta which assist to boost her business by educating students enrolled at Sivile NPO on the Clothing and textile.skills development.
Challenges/Needs: When Sedfa conducted assessment on the business to ascertain suitable interventions to assist the client, the following challenges were identified:  Current Marketing and Customer relations are at base level. The business has knowledge of marketing methods and strategies but is not sufficiently armed to manage these marketing needs.  Limited marketing and promotion is done and the business is aware of customer needs and requirements but not adequately focused on.  Currently the marketing techniques are used but should be revised and correctly altered to ensure consistent growth in sales and client base.

Intervention Insights and Results

Intervention Details: • After conducting an assessment, Sedfa appointed a service provider to do promotional material for the business and create a logo that can clearly identify with the target market.
• The client was sent to a one day exhibition in order to expand its market base and strengthen customer relations with the bigger market.
• The owner was coached internally on professionalism and customer care while attending the exhibition
Outcome Details: • Sedfa intervention achieved the following outcomes:

 The business got new clients post exhibition.
 The corporate image is catchy and attractive to existing and potential clients.
 Turnover increased from R25000 to R30 000 per annum.
 Staff compliment increased from 1-2 employees.

Client Feedback

Client Comments: ’Ms Ntsibiso expressed her desire to grow the business and her hope is with Sedfa to assist her realise that dream’’
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