KNT Chemicals
| Business Location: | Urban |
| Province | Limpopo |
| Branch: | Waterberg |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
KNT Chemicals (Pty) Ltd is a manufacturer of cleaning chemicals established in 2020 by the innovative entrepreneur, Mr. Kwena Kgosana. Located in the Mahwelereng township of Mokopane, the company operates a store at 28 Pretorius Street, Mokopane, and focuses on producing cleaning detergents for commercial and industrial applications. The company is a black and youth-owned that has rapidly established a reputation in the cleaning chemical manufacturing industry in only four years.
A defining characteristic that distinguishes KNT Chemicals from other manufacturing firms is its dedication to quality and customer satisfaction. The company takes pride in delivering effective, high-quality cleaning detergents that align with the expectations and needs of its clients. By placing a strong emphasis on customer satisfaction, KNT Chemicals has succeeded in establishing a solid reputation in the industry and cultivating enduring relationships with its customers.
KNT Chemicals places great importance on both quality and packaging presentation. Each item is designed with a distinctive and attractive look, ensuring it catches the eye on store shelves. This approach not only entices customers but also showcases the company's commitment to delivering an exceptional customer experience.
A notable characteristic of KNT Chemicals' offerings is their ability to produce a high level of foam. Whether it's a liquid for dishwashing or a floor cleaner, the products are formulated to create a thick, luxurious lather that effectively cleans and disinfects surfaces. This impressive foaming action enhances the products' cleaning effectiveness while leaving a delightful scent, contributing to a fresh and welcoming environment.
Central to KNT Chemicals' marketing strategy is a well-defined and persuasive mission statement: "To offer innovative and superior cleaning solutions that improve daily life while encouraging sustainable practices." This mission informs every facet of their marketing approach, guaranteeing that all initiatives are focused on providing value to customers and advocating for environmental protection.
Challenges/Needs:
Mr Kwena Malesela Kgosana visited a Sedfa office needing support to grow his business. Through Sedfa’s assessment of company operations, the following development aspects were identified:
• Assistance with understanding and application of Quality Management System (QMS).
• Access to finance to aid in growing and scaling the business to enhance competitiveness, sustainability and profitability.
• Re-branding to enhance professional image and quality packaging material.
Intervention Insights and Results
Intervention Details:
• The client participated in a Sedfa organised two-day intensive training on Quality Management Systems.
• The business received assistance in developing a Business Plan, along with access to funding through NYDA.
• The company was also assisted with a Packaging and Branding intervention.
• The business received assistance in developing a Business Plan, along with access to funding through NYDA.
• The company was also assisted with a Packaging and Branding intervention.
Outcome Details:
• QMS training improved the knowledge of the entrepreneur and confidence to secure more business in the form of purchase orders from local schools.
• Annual turnover increased from R737 768 to R950 000, a 22% growth.
• The business has since created 3 more jobs.
• They also obtained a business grant from NYDA for a total of R49,990.00.
• Annual turnover increased from R737 768 to R950 000, a 22% growth.
• The business has since created 3 more jobs.
• They also obtained a business grant from NYDA for a total of R49,990.00.
Client Feedback
Client Comments:
“Ever since I entered the doors of SEDFA sometime last year, my business has never been the same. My sincerest gratitude goes to Mr Mdoda who continues to be patient with me and supporting my business.”
