Somia Media
| Business Location: | Urban |
| Province | KwaZulu-Natal |
| Branch: | King Cetshwayo |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Services – Digital Marketing
Challenges/Needs:
Media production is heavily reliant on advanced tools and technology. Without access to the latest cameras, editing suites, and sound equipment in the beginning, SOMIA MEDIA had to rely on resourcefulness and creative workarounds to deliver professional results.
Intervention Insights and Results
Intervention Details:
Facilitation of access to finance through Asset Assist Program
Outcome Details:
Approval and successful completion of procurement for machinery and equipment which enabled the business to:
- Turnover increase from R537,908 to R1,277,193, representing a 137.43% growth.
- Staff numbers grew from 5 to 7 employees, a 40% increase, contributing to job creation.
- Turnover increase from R537,908 to R1,277,193, representing a 137.43% growth.
- Staff numbers grew from 5 to 7 employees, a 40% increase, contributing to job creation.
Client Feedback
Client Comments:
The support provided by SEDA has been a crucial turning point in the growth of SOMIA MEDIA. Their guidance, funding, and resources enabled us to overcome the initial challenges of starting a creative media company. Thanks to SEDA, we were able to invest in necessary equipment, expand our team, and scale our operations. This support not only allowed us to reach new clients but also empowered us to create a positive impact on the local economy and workforce. We are truly grateful for SEDA’s belief in our vision and their continued partnership in our success.
