House of Mareka
| Business Location: | Township |
| Province | Free State |
| Branch: | Mangaung Branch |
| Business Start Date: | 2024-06-05 |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Their products services include:
• Tailored Suits
• Traditional African Wear
• Evening
• Casual and Everyday Fashion
• Bridal Wear
Challenges/Needs:
When House of Mareka approached Seda, the business sought to expand its networks, increase brand visibility at events, and strengthen its market presence. They needed marketing materials to effectively promote their designs, as well as training to enhance business operations and customer engagement. Additionally, access to funding was crucial for scaling production and meeting growing demand.
Intervention Insights and Results
Intervention Details:
SBAT was conducted and based on the challenges stated above, Seda assisted with the following:
• Lemo fest fashion show 2024 to showcase their products
• Promotional material for access to local markets
• Training in business management skills
• Access to funding - AASP
• Lemo fest fashion show 2024 to showcase their products
• Promotional material for access to local markets
• Training in business management skills
• Access to funding - AASP
Outcome Details:
Through Seda’s support, House of Mareka successfully showcased at Lemo Fest 2024, enhancing its brand visibility. Marketing materials were developed to strengthen their promotional efforts, and the client received valuable business and financial management advice. The business showcased at Free State Fashion Week, where it emerged as one of the top three winners, boosting its reputation. Additionally, Seda facilitated an Asset Assist Support Programme, which is currently in progress. As a result, House of Mareka experienced a significant turnover increase of 52%, seven (7) new jobs were created while one (1) was sustained.
Client Feedback
Client Comments:
The support we received transformed our business
