YOURS MINE CLOTHING (PTY) LTD

Business Location: Township
Province Gauteng
Branch: Seda Ekurhuleni Branch
Business Start Date:
Busniess Type: Company

Business Dynamics and Challenges

Business Activities: Clothing and textile - Overall
Challenges/Needs: Before receiving assistance, Yours Mine Clothing faced the following obstacles: • Limited customer reach due to minimal marketing exposure. • Lack of professional branding and marketing materials to showcase the business effectively. • Difficulty accessing pop-up markets and exhibitions, which are key platforms for direct sales and networking.

Intervention Insights and Results

Intervention Details: • Marketing materials to strengthen brand identity and customer attraction.
• Guidance on attending pop-up markets and exhibitions, leading to increased customer engagement.
Outcome Details: • Turnover increased from R36,000 to R54,000, reflecting a revenue boost of R18,000.
• Net profit rose from R2,448 to R13,000, showing improved financial sustainability.
• Employment grew from 1 to 2 employees, creating an additional job opportunity.
• Expenses increased from R33,552 to R41,000, attributed to higher sales and operational expansion.
• Participation in pop-up markets and exhibitions increased, leading to more direct customer engagement and higher sales.

Client Feedback

Client Comments: "The marketing support from SEDA transformed my business. With better branding and promotional materials, I was able to attract more customers and confidently showcase my work at pop-up markets and exhibitions. The growth in revenue and visibility has been incredible, and I’m excited about expanding even further!"
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