uBuhle bokuzenzela Pty Ltd

Business Location: Rural area - Villages
Province KwaZulu-Natal
Branch: Amajuba
Business Start Date:
Busniess Type: Company

Business Dynamics and Challenges

Business Activities: The business is in Poultry farming (They sell freshly slaughtered chickens)
Challenges/Needs: The business has struggled to market itself to attract new customers as well as develop new strategies on how they can better reach new markets, differentiate their business from competitors and create a clear roadmap for marketing success.

Intervention Insights and Results

Intervention Details: - Sedfa used a tool called the Small Business Assessment Tool to identify appropriate interventions that will assist Ubuhle Bokuzenzela Projects in reaching the desired levels of growth. After completing these assessments, Sedfa decided to assist with developing a detailed marketing plan which will assist the business owner to increase brand awareness, attract new customers, increase revenues and retain existing customers.
Outcome Details: As a result of Sedfa's intervention, the company achieved the following improvements:

• Turnover increased by 30%.
• The company increased employment from One (01) person to two (02) people employed.
• The business has secured two (2) new customers -busy shisanyamas in the area viz.: Limpopo Kitchen Boyz and The Soup Market.

Client Feedback

Client Comments: “I am thankful to Sedfa for assisting me with how advertise my business, the staff was very helpful and patient too. My business is in good hands with the help from Sedfa.”
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