Nokotshwene Trading Enterprise

Business Location: Rural area - Villages
Province Limpopo
Branch: Capricorn
Business Start Date: 2010-10-14
Busniess Type: cc

Business Dynamics and Challenges

Business Activities: Ice Manufacturing
Challenges/Needs: • Underutilisation of assets and capacity resulting from a lack of market demand. • Access to funding for input/raw material and equipment to improve efficiency • Limited marketing presence poses a hurdle to business growth • Non-Compliance with Labor Laws

Intervention Insights and Results

Intervention Details: SEDA implements a mentorship and coaching programme. The programme, a collaborative effort between SEDA and De Beers Venetia Mine, is designed to foster meaningful partnerships between experienced professionals and emerging entrepreneurs within the Blouberg Local Municipality. Its primary aim is to support local businesses through mentorship and coaching, promoting sustainable growth and development.

The mentorship program provided targeted interventions across six key areas to support SME growth and sustainability. Sessions on Pricing/Cost Management and Marketing enabled businesses to optimize profitability and enhance competitiveness, with notable outcomes such as adjusting loss-making pricing models and obtaining marketing material from SEDA. The Accessing Corporate/Government Markets session empowered businesses with procurement insights, resulting in SMEs being listed on corporate supplier databases like ARIBA and De Beers. Meanwhile, SARS and Labour Compliance helped businesses address regulatory challenges, with SARS assisting five companies on tax matters and the Department of Labour conducting compliance visits.

Further sessions focused on Access to Funding, where companies were guided on securing financial resources, leading to three funding applications. Lastly, the Financial Records session emphasized the importance of accurate record-keeping, though limited implementation was noted. Overall, the program demonstrated significant progress in helping businesses improve operational efficiency, access new markets, and enhance compliance, while also identifying areas for further action to ensure sustained growth.

The mentorship program also included Site Visits, offering tailored support through four one-on-one coaching sessions at each entrepreneur’s business location. These visits provided individualized guidance, addressing specific challenges and opportunities unique to each business. Entrepreneurs received hands-on support in implementing strategies discussed during group sessions, enabling realtime problem-solving and progress monitoring.

The site visits also allowed mentors to assess the practical application of strategies and adjust
recommendations to align with each entrepreneur's goals and circumstances. This personalized approach ensured that interventions were not only theoretical but directly impactful, fostering growth and sustainability at the ground level.
Outcome Details: Nokotshwene Trading Enterprise had a 100% attendance rate for site visits, indicating that the business was available for three out of the four scheduled visits. This reflects a fair level of engagement with the mentorship program's personalized support opportunities. In terms of coaching session attendance, Nokotshwene Trading Enterprise participated in 5 out of 6 sessions, resulting in a 83% attendance rate.

Nokotshwene Trading Enterprise experienced extraordinary growth, increasing its employee count from 1 to 2, reflecting a staggering growth rate of 100%. The turnover also rose from R180,000 to R300,000, a growth of 67%. This substantial expansion of the business workforce and revenue can be attributed to the business having expanded its operations.

Client Feedback

Client Comments: I am satisfied with SEDA services
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