JB Madela Workshop
| Business Location: | Township |
| Province | Free State |
| Branch: | Mangaung Branch |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Services include:
• General motor mechanics
• Maintenance
• Brake repair
• Comprehensive engine repair
• Transmission services
• Vehicle storage
The business also provides roadside assistance and towing services. Its accreditation with leading
insurers like Nedfleet, WesBank, and Emerald Insurance highlights its industry credibility. Currently,
the business is undergoing an exciting expansion to increase capacity by constructing six additional
service bays. This is part of the team’s commitment to enhancing customer support and operational
efficiency.
Challenges/Needs:
When JB Madela approached Seda, the business faced challenges in scaling up despite having a loyal
clientele. Key obstacles included limited access to new markets, insufficient industrial equipment,
and inadequate infrastructure. Financial management training was critical, as the business lacked
proper records to understand its financial position. Additionally, RMI certification and improved
signage were essential to enhance market penetration and visibility.
Intervention Insights and Results
Intervention Details:
Business Model Canvas was conducted and Seda assisted with the following:
• Business Plan Development: Creation of a detailed business plan to support funding
applications.
• Trade Facilitation: Exposure to broader markets through Seda’s stakeholder networks.
• Mentorship and Coaching: Ongoing guidance to improve general business operations.
• Funding Support: Assistance with IMEDP funding applications.
• Asset Assist Support Programme: Recently, Seda facilitated access to this programme.
• Business Plan Development: Creation of a detailed business plan to support funding
applications.
• Trade Facilitation: Exposure to broader markets through Seda’s stakeholder networks.
• Mentorship and Coaching: Ongoing guidance to improve general business operations.
• Funding Support: Assistance with IMEDP funding applications.
• Asset Assist Support Programme: Recently, Seda facilitated access to this programme.
Outcome Details:
Through Seda's interventions, JB Madela Bloem Golf Workshop has achieved extraordinary results,
demonstrating significant growth and impact. Operational efficiency was greatly enhanced through
the Asset Assist Support Programme funding an amount of R249 771.95, which provided vital
machinery and equipment. Combined previous funding from NYDA, DESTEA, and MERSETA totaling
R740,000 played a pivotal role in this success as well, supporting tools and machinery acquisition,
premises expansion, tow truck procurement, and skills transfer training. Additionally, Mr. Madela
earned a Diploma in Automotive Technology through DESTEA-sponsored training in Brazil, further
advancing the business’s expertise. With RMI certification and upgraded facilities, JB Madela Bloem
Golf Workshop expanded its market reach, securing contracts with insurance companies and
government departments, including a lucrative five-year agreement with the Department of Police,
Roads, and Transport. The business’s revenue increased from R1,725,228 in 2023 to an impressive
R2,690,855 in 2024, reflecting robust financial progress. Job creation was another milestone, with
four new jobs created and 11 sustained.
demonstrating significant growth and impact. Operational efficiency was greatly enhanced through
the Asset Assist Support Programme funding an amount of R249 771.95, which provided vital
machinery and equipment. Combined previous funding from NYDA, DESTEA, and MERSETA totaling
R740,000 played a pivotal role in this success as well, supporting tools and machinery acquisition,
premises expansion, tow truck procurement, and skills transfer training. Additionally, Mr. Madela
earned a Diploma in Automotive Technology through DESTEA-sponsored training in Brazil, further
advancing the business’s expertise. With RMI certification and upgraded facilities, JB Madela Bloem
Golf Workshop expanded its market reach, securing contracts with insurance companies and
government departments, including a lucrative five-year agreement with the Department of Police,
Roads, and Transport. The business’s revenue increased from R1,725,228 in 2023 to an impressive
R2,690,855 in 2024, reflecting robust financial progress. Job creation was another milestone, with
four new jobs created and 11 sustained.
Client Feedback
Client Comments:
Seda’s support has transformed our business and empowered us to achieve our vision
