Wire Maven Pty Ltd
| Business Location: | Rural area - Farms |
| Province | Western Cape |
| Branch: | Cape Winelands |
| Business Start Date: | 2023-09-01 |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Home Decor Product Manufacturer
Challenges/Needs:
The business experienced the following challenges:
• Lack of local and offshore sales;
• Lack of retail footprint, and
• Limited cashflow.
Intervention Insights and Results
Intervention Details:
Wire Maven approached Seda Cape Winelands Stellenbosch Branch for marketing assistance. Shahied Allie, Seda Business Advisor, conducted a Business Model Canvas Assessment on the
business. The exercise comprised of an interview with Tanika Botha, visual assessments through touring of the business operations and research through external sources. The assessment enabled Seda to identify relevant areas for further development.
The following intervention was implemented:
• Facilitated the attendance at the Decorex Exhibition June 2024, Cape Town.
business. The exercise comprised of an interview with Tanika Botha, visual assessments through touring of the business operations and research through external sources. The assessment enabled Seda to identify relevant areas for further development.
The following intervention was implemented:
• Facilitated the attendance at the Decorex Exhibition June 2024, Cape Town.
Outcome Details:
The following results were realised:
• Turnover increased from R 97 143 to R 352 918, an increase of 263.30%;
• Net profit increased from R 17 992 to R 43 558, an increase of R 25 566, and
• Employment opportunities increased from 1 to staff members.
• Turnover increased from R 97 143 to R 352 918, an increase of 263.30%;
• Net profit increased from R 17 992 to R 43 558, an increase of R 25 566, and
• Employment opportunities increased from 1 to staff members.
Client Feedback
Client Comments:
“I am beyond grateful for the incredible opportunities I've received from Seda! It has played a huge role in the growth of my business, and I couldn't be more thrilled. A massive shout-out to Shahied, who has been an absolute star throughout this journey!”
