Soga Service Practitioners

Business Location: Urban
Province
Branch: Amathole
Business Start Date:
Busniess Type:

Business Dynamics and Challenges

Business Activities: • Soga Service Practitioners is a printing and branding retail and service store that is situated in the bustling CBD area of Vincent in East London. It was established in 2017 by Ms Asanda Soga, a sole director. • The business has been a Seda client for the past seven years and was previously supported with various interventions.
Challenges/Needs: The business challenges were-;  Lack of capital to invest in high-tech equipment to meet customer demands  They were renting a printing machine and this affected their monthly cash flow and profitability  The rental machine did not meet the high-tech efficiency and quality that their market expected

Intervention Insights and Results

Intervention Details: • After application to the Asset Assist Programme, the business was assessed and satisfied the criteria to prove that it had consistency, sustainability and gradual sales growth.
Outcome Details:  The business was successful in their application for ASSET ASSIST to the value of R226 828 in order to support it for further growth.

Client Feedback

Client Comments: “This intervention will assist to reduce the financial strain on the business because the rental fee is quite steep”
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