MA Design & Construction (Pty) Ltd
| Business Location: | Urban |
| Province | Western Cape |
| Branch: | Cape Winelands |
| Business Start Date: | 2021-06-01 |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
MA Design & Construction is the Kuilsriver based construction business that is owned by
Muazzam Allie. He started operating the business in February 2021 with 8 years of
experience of family hardware business. The business provides construction and interior
design services and specialises in delivering high quality, innovative solutions while
prioritising sustainable practices and community development. There are four staff
members employed in the business on full time basis. The target market are as follows:
• Residential clients seeing quality construction and interior design service;
• Commercial businesses in need of innovative and functional office spaces, and
• Real estate developers looking for reliable and sustainable construction partners.
Challenges/Needs:
• Lack of market branding and market access.
Intervention Insights and Results
Intervention Details:
The client approached Seda Cape Winelands Branch for assistance to grow his business.
He was introduced to Yaseen Kasker, one of the Business Advisors who conducted a
Critical Planning Exercise (CPE) on the business. The aim of the CPE is to plan and prepare
financial projections for twelve months or more and simulates various “what if” scenarios.
The assessment assisted the business to make accurate, realistic financial predictions and
develop a plan which significantly contribute to the business viability.
The following recommendations were implemented.
• Development of signage and,
• Development of branding.
He was introduced to Yaseen Kasker, one of the Business Advisors who conducted a
Critical Planning Exercise (CPE) on the business. The aim of the CPE is to plan and prepare
financial projections for twelve months or more and simulates various “what if” scenarios.
The assessment assisted the business to make accurate, realistic financial predictions and
develop a plan which significantly contribute to the business viability.
The following recommendations were implemented.
• Development of signage and,
• Development of branding.
Outcome Details:
The following results were achieved:
• Turnover increased from R 734 500 to R 1 052 930, an increase of 43,35%;
• Net profit increased from R 29 830 to R 140 251, an increase of 370,17%, and
• Employment increased from 4 to 7 staff.
• Turnover increased from R 734 500 to R 1 052 930, an increase of 43,35%;
• Net profit increased from R 29 830 to R 140 251, an increase of 370,17%, and
• Employment increased from 4 to 7 staff.
Client Feedback
Client Comments:
“I really want to thank Seda for the support with the marketing and gazebo, this has really helped
my business get to the next level when working on sites at client’s premises.”
my business get to the next level when working on sites at client’s premises.”
