Phakamani Services and Funerals (Pty) Ltd

Business Location: Rural area - Villages
Province Eastern Cape
Branch: Alfred Nzo
Business Start Date: 2017-07-28
Busniess Type: Company

Business Dynamics and Challenges

Business Activities: Phakamani Services is a company that was established in 2017. Company is a full-service funeral parlour servicing people of Mount Ayliff and community members across the Eastern Cape Province as well as South Africa as a whole but mostly within Alfred Nzo District.
Challenges/Needs: The challenge faced by the business is increase in competition as there are many funeral homes in Mount Ayliff now than before. They are also not known and visible to the entire community at the moment. The owner has since approached Seda for assistance with marketing and branding of the business.

Intervention Insights and Results

Intervention Details: The client was referred to a Business Advisor who, after business consultations was registered as a client and diagnostic assessment was conducted on the business. The assessment revealed that the business was very sensitive to either and increase or decrease of sales. One important issue the business had to focus on was to increase the turnover.

A service provider was appointed to assist the business with signage and branding to increase visibility.
Outcome Details: Through the increased marketing efforts and improved visibility, the performance of the business improved in that the turnover increased by 44% from R900 000 to R1 300 000.

Employment has not changed 10 employees have been retained.

Client Feedback

Client Comments: We are grateful and thankful to Seda for their support and assistance with signage as we have seen an influx of clients coming through our doors.
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