Tees Tasty Treats 26
| Business Location: | Township |
| Province | Gauteng |
| Branch: | Seda Tshwane Branch |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Bakery
Challenges/Needs:
Tees Tasty Treats 26 (Pty) Ltd is a business that operates as a bakery in the township of Atteridgeville. The business is operated from the home of the owner. The business makes and sells a variety of baked goods such as cakes, desserts, tarts, donuts and biscuits on an order basis. She supplies the local community. The business is owned by Ms Thelma Hlakola who is a self-taught baker and has been running her business informally for over 12 years. The business was recently formalised in 2021 to a private company. She started her business by selling scones and as the business grew, she increased her product range. She employs one permanent person who assists her with her orders. She is responsible for the management of the day-to-day activities of the business.
Findings
Sales and marketing
The business’ main target market are individuals and social clubs. She relies on word-of-mouth marketing and is not effectively using social media to attract new clients.
Operations
The owner is a self-taught baker but would like to obtain formal education in baking so to improve her baking skills and knowledge of different bakes and techniques as well as improve her business knowledge. The owner currently uses domestic equipment for her baking which is not able to accommodate bulk orders as it is time-consuming and sometimes unreliable as it break-downs. She wants to buy industrial equipment but does not have the financial resources to do so.
Intervention Insights and Results
Intervention Details:
The client was supported with access to market
Outcome Details:
The business improved its net profit from
Client Feedback
Client Comments:
Thank you to Seda for the support I have received. I look forward to growing my business with you by my side
