Marc Lira Trading and Projects

Business Location: Urban
Province Gauteng
Branch: Seda Tshwane Branch
Business Start Date:
Busniess Type: Company

Business Dynamics and Challenges

Business Activities: The business specializes in the manufacturing and installation of customised architectural aluminium products inclusive of aluminium window frames, door frames, folding/staking doors, sliding doors, glasses, mirrors and skylight
Challenges/Needs: The challenges of the company could be summarised as follows: • Limited access to business development and support services • Low turnover and sales volume leading to high business sustainability risks • Non involvement of the business on promotional and marketing initiatives due to lack of professionally designed promotional materials

Intervention Insights and Results

Intervention Details: E-marketing solution and related promotional items design and developed leading to a portray of a more professional business image, increased sales, customers, profitability and the reduction of business sustainability risks
Outcome Details: Business turnover increased from R 389 600 during 2022 to R455 000 during the 2023.2024 financial period. This represents a revenue increase of 116.7%. During the same period, the business was able to protect its five permanent jobs. This represents a 100% job protection

Client Feedback

Client Comments: “The Management Team and staff of Marc Lira Trading and Projects expresses appreciation for the support received from Seda Tshwane Branch thus far. The promotional materials support received, has gone a long way in ensuring our business and products exposure. Marc Lira is looking forward to a future business working relationship with Seda.”
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