Ncananaa
| Business Location: | Urban |
| Province | KwaZulu-Natal |
| Branch: | Durban |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
The business provides driving instruction and learner's driver courses, guaranteeing that all clients obtain their driver's licenses upon course completion.
Challenges/Needs:
It was identified through an assessment that was conducted by Seda that Ncananaa is struggling with attracting new clients as the business is not well advertised leading to clients going to competitors for the same products and services. The business requires marketing material to make the community aware of their existence and to attract new customers.
Intervention Insights and Results
Intervention Details:
Seda assisted the client by providing marketing collateral for the client to be able to market the business. The business was successfully assisted with the following marketing collateral:
• 2x pull-up banners 800mm wide x 2000mm Length
•250x coloured, back-to- back, 90mm x 50mm business cards on gloss paper.
•100x A5 coloured flyers
• 2x pull-up banners 800mm wide x 2000mm Length
•250x coloured, back-to- back, 90mm x 50mm business cards on gloss paper.
•100x A5 coloured flyers
Outcome Details:
The following results are attributed to the assistance Seda provided to the business:
• The business was able to attract new customers during the festive season
• The business has achieved a significant increase in turnover from R140 000 to R186 130, which is an increase of R46 130(33%).
• The number of employees increased from 3 to 4, which is an increase in employment by 1 (33%).
• The business was able to attract new customers during the festive season
• The business has achieved a significant increase in turnover from R140 000 to R186 130, which is an increase of R46 130(33%).
• The number of employees increased from 3 to 4, which is an increase in employment by 1 (33%).
Client Feedback
Client Comments:
Thank you seda for your amazing support.
