Rejuvenx Designs
| Business Location: | Township |
| Province | Limpopo |
| Branch: | Waterberg |
| Business Start Date: | 2021-03-01 |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Tebogo Nicholas Ngonyama is the founder and sole director of Rejuvenx Designs (Pty) Ltd. The business operates from the garage at the home of the owner at 910 Unit C Hospital view, Mahwelereng, approximately 5km from Mokopane. It commenced operations in March 2021 and was formally registered with CIPC two and a half years later in November 2023. The entity began by selling masks at taxi ranks to raise funds for equipment. They then transitioned to focus on designing and manufacturing wedding and event clothing. However, due to low income and infrequent projects, they diversified their product line to include safety vests and similar fashion vests to maintain cash flow.
The main customers for safety vests are construction and engineering businesses. For fashion safety vests, the target audience is young to middle-aged men and women. Mr Ngonyama has a National Diploma in Fashion Design from Vaal University of Technology. He started the business to create employment for himself and to build a legacy for his family. He used his own capital to start the business, and then reinvested revenue and profits from previous projects to grow it.
Challenges/Needs:
Tebogo Ngonyama first contacted SEDA Waterberg branch in November 2023, seeking business development services; while conducting an assessment, the following challenges were identified:
• Non-compliance, i.e., the business was not registered with CIPC and SARS.
• Lack of business skills to understand how to run and grow the business.
• Absence of both financial planning and record keeping.
• The business had no quality management system to monitor production processes and ensure consistent product quality.
• The business also lacked a defined production workflow and efficient systems, thus hindering smooth operations.
Intervention Insights and Results
Intervention Details:
• During the consultation, the client was introduced to the CIPC system and successfully registered his business with CIPC. He also obtained a tax clearance certificate from SARS.
• The client attended 3-days QMS training, as a result the client was able to improve production processes and implement quality checks at the end of each product.
• Mr. Ngonyama also attended a three-day financial-management training course that helped him with financial recording and planning.
• Attended a 3-day productivity training course to help the business improve efficiency in its operations.
• The client attended 3-days QMS training, as a result the client was able to improve production processes and implement quality checks at the end of each product.
• Mr. Ngonyama also attended a three-day financial-management training course that helped him with financial recording and planning.
• Attended a 3-day productivity training course to help the business improve efficiency in its operations.
Outcome Details:
• Turnover increased from R 60 000 to R 224 000 per annum, a 337% growth.
• Three new jobs were created, increasing employment from 1 to 4 jobs.
• Profit has increased from R0 to R 7 625 per annum.
• With knowledge acquired during productivity and financial management trainings the business has eliminated items that were time consuming and unprofitable such as weddings customers and events customers and focus on vests and head caps that are bringing positive cashflow.
• With the help of quality management training, business is now using preferred raw material suppliers, manufacturing process is monitored and completed product is quality checked.
• The entrepreneur’s financial management skills have improved, and He now has the confidence to keep the company’s records using MS Excel.
• Three new jobs were created, increasing employment from 1 to 4 jobs.
• Profit has increased from R0 to R 7 625 per annum.
• With knowledge acquired during productivity and financial management trainings the business has eliminated items that were time consuming and unprofitable such as weddings customers and events customers and focus on vests and head caps that are bringing positive cashflow.
• With the help of quality management training, business is now using preferred raw material suppliers, manufacturing process is monitored and completed product is quality checked.
• The entrepreneur’s financial management skills have improved, and He now has the confidence to keep the company’s records using MS Excel.
Client Feedback
Client Comments:
Tebogo Nicholas Ngonyama: “Seda is showing me the way, and I am confident that my business will grow to be as successful as Tshepo Jeans. I wish I could have known about SEDA earlier.”
