Kip Moving Studio
| Business Location: | Rural area - Villages |
| Province | Gauteng |
| Branch: | Seda Tshwane Branch |
| Business Start Date: | |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Melton Lucky Kutu is the owner of Kip Moving Studio. The business was established in 2014, focussing on the multimedia industry of photography, videography, and printing. The owner realised that the services he offers are dependent on events and found it occasional and very slow to grow. Mr Kutu decided in 2022 to diversify his business into a new market of clothing and branding, creating his own brand, Rap Wars. This assisted the business to generate more income, as the clothing business is non-seasonal.
Challenges/Needs:
1. Lack of business management skills.
2. Lack of access to market.
3. Need an assistance with skills to manage a business and have access to local market.
Intervention Insights and Results
Intervention Details:
Marketing materials- Signage
Logo Design, development and layout, double sided signboards, 2X flag banner, executive pull up banner and 2X business cards.
Logo Design, development and layout, double sided signboards, 2X flag banner, executive pull up banner and 2X business cards.
Outcome Details:
1. Start-up 1 training, which demonstrates an understanding of entrepreneurship and develops entrepreneurial qualities in terms of marketing and general business management.
2. Digital entrepreneurship training, which introduce the online marketing and afford online market accessibility to a client.
3. Signage- promotional material, which resulted to increase in customer base and access to both online and local market.
2. Digital entrepreneurship training, which introduce the online marketing and afford online market accessibility to a client.
3. Signage- promotional material, which resulted to increase in customer base and access to both online and local market.
Client Feedback
Client Comments:
Seda has provided my business with marketing materials, that has brough recognition to the entire Kop Moving studio. Also, with the digital entrepreneurship training that I have attended, it has improved my marketing skills, and helped a lot on my branding and printing skills
